Dunkin’ needed fast, memorable creative that could support seasonal promotions, product launches, and short-window retail moments across TV and online content. The work focused on making each product feel timely, craveable, and easy to understand, while staying inside the familiar Dunkin’ voice: quick, playful, accessible, and built for broad appeal.

Across multiple seasonal and product-specific executions, the creative turned promotional moments into compact entertainment. Each piece needed a simple hook, a clear product story, and enough personality to work across both broadcast and digital channels without overcomplicating the message.

The highlight of the work was a campaign featuring Eli Manning, using his recognizable presence and dry humor to bring a more memorable, pop-culture-driven energy to the brand’s promotional content.